Port Adelaide has taken to social media to voice their disappointment and criticism at Collingwood's choice of guernsey design for their inaugural AFLW team.
The design, which features a prison bar black-and-white striped look, is reminiscent of Port Adelaide's traditional SANFL guernsey, modeled on their history of supporters, players and staff having strong prison connections.
"It's really disappointing that Collingwood feel they can compete with us when it comes to being deserving of being behind prison bars," said Port Adelaide Chairman David Koch.
"Everyone knows we're the meanest, leanest, most fearless pack of gosh-darn rootin', tootin' and whiskey shootin' sons o' guns this side of the west."
Collingwood President Eddie McGuire shot back.
"You good-for-nothin' varmints are nothin' but a soggy mess o' lily-livered dunderheads who ain't got no right to be fixin' to take our title as the roughest, toughest, red-hot hoochie-coochers."
Koch and McGuire, in order to settle the argument, have agreed to a duel of pistols at the standard dueling time of dawn, behind Curly's Saloon in Omassapeekwa.
Port Adelaide's crosstown rivals, Adelaide, replied diplomatically on Twitter when asked about the controversy.
"Those two teams are complaining about which one is more deserving of wearing a uniform that literally represents incarceration? Who gives a fuck?"